Graphic Design / Marketing
Speak Norsk is an ambitious team that started with one goal in mind – to make expats fluent in Norwegian!
Alis, the founder of Uxtremely, has been the primary designer for the school since its inception, overseeing all design-related tasks.
OLD LOGO
NEW LOGO
Through its design of the manuals for Speak Norsk, Uxtremely builds on the school’s identity as the most innovative and modern language school on the market. The idea is for students to “bathe” in the Norwegian language and Norwegian culture, and based in Oslo, Speak Norsk represents not only a place of learning, but also a lifestyle through its engaging teachers, innovative learning methods and exuberant cultural communication.
Likewise, students should not be met by solid and conservative teaching materials, but rather easily applicable and inviting manuals with a fresh and playful expression.
Uxtremely has preserved a classic aesthetic with neutral colours on the front of the manuals. On the inside, the traditional and modern are often played against each other through, for example, a cosy Norwegian cottage picture as an illustration of a text about cottage life, with the text “my cottage” and a heart scribbled over, as a post on Snap or Insta.
Nature romance, everyday life and the pulsating city life get to stand side by side through a diverse selection of photos, graphics and illustrations that all have something playful, fun and elegant about them.
Thus, these manuals, which are also clearly divided using well-thought-out fonts, colours and details, build on the feeling of being part of something that happens here and now: This language and this culture are right outside the door, and we can go out and become a part of it.
